Why Choose Us

Midwest Optical has provided comprehensive eye care in Geraldton since 1998. Scott and Narelle Dennett established Midwest Optical with the aim to deliver personalised, exceptional eyecare that is accessible to all.

We are 100% independent, locally owned and operated.

Service Guarantee

Your spectacles and contact lenses are dispensed by us. We utilise an Australian owned lens partner so you can assure 100% product quality. Likewise, should you experience any difficulties with your new lenses we can resolve it on the spot.

We offer complimentary servicing, adjustments and cleaning of your spectacles for the lifetime that you wear them. Simply bring them in to our store for this free service and let our friendly team look after you.

Quality Designer Brands

We source the latest in fashion forward and classic eye wear and sunglasses that suit all faces and budgets. Our range is second to none in the Midwest and we have access to thousands of other frame and sunglass products through our valued supplier partners.

Highly trained and skilled team

Our team is highly trained to ensure they can advise on the latest in products and services so you receive the best recommendation to meet your needs.

Specialised services

We deliver specialist services in the areas of orthokeratology, contact lenses, myopia control, eye disease management, children's vision assessment advanced vision correction including shaw lenses. We offer eye health assessment and management through use of our onsite equipment to conduct Diagnostic Retinal Imaging (DRI), Visual Field Assessment (VF) and Optical Coherence Tomography (OCT).